THE NEW CREATOR ECONOMY

Service Description

In this comprehensive course, participants will explore the cutting-edge landscape of the new creator economy, driven by Web3 technologies, AI, the metaverse, blockchain, and extended reality (XR). As content industries evolve rapidly, traditional models are being redefined, empowering creators to take control of their work in unprecedented ways. This course will provide a deep dive into the tools and technologies reshaping the future of content creation, distribution, and monetization, offering creators new opportunities to innovate, engage, and earn. Through this course, you’ll learn how Web3—built on decentralized networks—paves the way for content creators to interact directly with their audiences, eliminating intermediaries. We’ll explore how blockchain technology supports content ownership, provenance, and secure transactions, giving creators more control over their intellectual property and revenue streams. Participants will gain hands-on knowledge of non-fungible tokens (NFTs) and smart contracts, understanding their role in content distribution and the management of digital assets. The course also delves into the integration of AI in media production, where automation, creativity, and machine learning enhance the capabilities of creators, enabling faster production cycles, innovative content generation, and personalized audience engagement. In addition, we’ll cover XR technologies—virtual, augmented, and mixed reality—offering immersive experiences and new platforms for creators to express their stories. LEARNING OBJECTIVES:: • Web3 and Blockchain: Learn the fundamentals of decentralized networks, digital wallets, and the impact of blockchain on media ownership, rights management, and transactions. • AI in Content Creation: Discover how AI tools and platforms are transforming creative workflows, from automating video and image production to creating entirely new forms of interactive media. • The Metaverse: Explore how creators can engage in the metaverse, creating virtual experiences, products, and capitalizing on new business models. • Extended Reality (XR): Get hands-on with immersive technologies, understanding how AR, VR, and MR are reshaping media consumption and storytelling. • Monetization Strategies: Learn how creators are leveraging Web3 platforms, NFTs, and decentralized finance (DeFi) mechanisms to unlock new revenue streams in this emerging digital economy. Lecture is available in English+German.